How to Create a Skills Portfolio to Attract Your Ideal Clients

If you’ve ever wondered how to attract your ideal clients and work with great brands, then you’re in the right place. In this blog post, I’m going to break down the most important thing you need to do to find your ideal client and continue to work with great brands year after year. And it all starts with a skills portfolio.

What is a Skills Portfolio?

A skills portfolio is similar to a regular portfolio, but with a focus on highlighting a hyper-specific skill that you possess. It’s a way to showcase your work and expertise in a fast and concise format, allowing potential clients to see if they want to work with you.

Here’s example of a skills portfolio.

Why is a Skills Portfolio Important?

You might be wondering why a skills portfolio is so special and why not everyone has one. The format and how fast and concise it is what makes it stand out. It’s a powerful tool for finding the right kind of clients that work well with you and vice versa.

How to Create a Skills Portfolio in Notion

Here’s a breakdown of how to create your own skills portfolio using Notion:

  1. Name and Title: Start by introducing yourself and your title, which should be a mixture of what your actual title is and how people describe you to others. For example, “Content Producer and Operations Manager.”
  2. Call Out Section: Highlight your experience and notable clients, such as “Content producer for over 7 years for brands like ESPN, Vayner X,” etc.
  3. Past Work: Showcase relevant past work that aligns with the clients you want to attract. Tailor this section based on the specific job or client you’re targeting.
  4. Noted Work: Highlight any podcasts, interviews, or projects that demonstrate your expertise and skills.

Why a Skills Portfolio is Better Than a Resume

A skills portfolio goes beyond a traditional resume by providing interactive content that jumps off the page. It allows potential clients to see your work in action and get a sense of your personality and expertise.

Creating Your Own Skills Portfolio

If you’re interested in creating your own skills portfolio, you can download a template here to get started. Feel free to customize it to showcase your unique skills and expertise.

Conclusion

In today’s gig economy, having a skills portfolio is essential for freelancers, consultants, and agencies. It’s a powerful tool for attracting your ideal clients and showcasing your expertise in a way that a traditional resume can’t.

If you’re looking to create multiple streams of income or build your side hustle, stay tuned for more in-depth discussions and tips on how to achieve your goals.

Have questions about creating your own skills portfolio or want to learn more about this topic? Let me know in the comments below. And if you want to see more videos on side hustles and income generation, don’t forget to leave your suggestions in the comments.

I hope this blog post has been helpful in understanding the importance of a skills portfolio and how it can benefit your career. Stay tuned for more valuable content on building your skills and attracting your ideal clients. See you in the next video!


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